Client

European distributor of one of the world’s legendary camera brands.

Requirements:

Backpack for bundling with digital SLR camera system.

Skooba Solution:

This client needed what is one of the more challenging products in our industry— a cost-effective, promotional/bundling bag, but with the style and quality of a much more expensive retail product. Skooba designed a compact backpack with comfort features and other details not normally found at its price level, as well as thoughtful use of color patching, fabric textures, branding and overall styling too.

Results:

The bag was well-received by the distributor as well as its dealers and consumers, and generated successful bundling results. It was ordered and reordered several times, in large quantities, for repeat promotions. Skooba designed and produced other promotional and professional/retail bags for this client as well.

Other Services Provided:

Designed and produced hang tag in client’s language.